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Negotiation Strategy in Action: 25 Expert Answers to Real-World Commercial Negotiation Challenges
Leading negotiation experts Alistair White (former Partner at The Gap Partnership and Cranfield School of Management Associate), Chris...

Javier Marcos
Aug 13, 202512 min read


Effective Business Negotiations
EXCHANGING CONCESSIONS AND MAKING AGREEMENTS In business negotiations, the ability to exchange concessions effectively and reach mutually...

Javier Marcos
May 2, 20256 min read
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